Blogs and Stats and Objectives
Jordan McCollum has a great post for writers introducing site analytics and what to look for. Web marketing is a strange combination of advertising, customer appeal, and raw magic.
Tracking your blog: using the data: “What do I do with this information? Again, look for trends. What makes these posts your most popular? The subject? The tone? The search engine presence? Was it informative? Social? Fun? Funny? Personal? Then do that again!
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